Tourism market segmentation: leverage PMS data

Tourism market segmentation: leverage PMS data

by Santino Cundari | Apr 23, 2024 | Hospitality

Market segmentation in tourism is a key activity for the success of an accommodation facility (regardless of its size). It involves a detailed analysis that ultimately aims to create groups (or clusters) of customers and potential customers who share certain...
Tourism market segmentation: leverage PMS data

Tourism market segmentation: leverage PMS data

by Santino Cundari | Apr 11, 2024 | Hospitality

Market segmentation in tourism is a key activity for the success of an accommodation facility (regardless of its size). It involves a detailed analysis that ultimately aims to create groups (or clusters) of customers and potential customers who share certain...
How Marketing Automation revolutionizes the world of Hospitality

How Marketing Automation revolutionizes the world of Hospitality

by Santino Cundari | Mar 3, 2024 | Hospitality, Top Content

In this article, we will give you an introductory overview of the world of Marketing Automation for the Hospitality sector (we will use this word in a broad sense, referring to hotel groups of any size, large chains or individual Hotels. In the vibrant Hospitality...

Articoli recenti

  • Lead Scoring: what is it and how does it work?
  • CRM and Marketing Automation: strategic advantages of integration
  • Tourism market segmentation: leverage PMS data
  • Tourism market segmentation: leverage PMS data
  • Marketing Automation what it is and how it works

Commenti recenti

No comments to show.

Iscriviti alla newsletter

Rimani sempre aggiornato sulle ultime novità e sui contenuti esclusivi: iscriviti subito alla nostra newsletter!